Combatting the Stigma of Self Publishing - Article

Enjoy!

http://www.huffingtonpost.com/bryan-young/combatting-the-stigma-of-_b_890000.html

Tips & Tricks of the Trade - Author Websites

Saw this great article on what should go on author websites that I wanted to share with the crew. I like this article in particular because she breaks it down between what published writers should have on their websites versus unpublished writers. Check it out! I think you'll find it most helpful.

http://kortizzle.blogspot.com/2011/06/author-web-sites-basics.html

For those of you looking to set up a website on the cheap, my suggestion is www.officelive.com. I like their service versus the freeweb service and others because there is no unwanted, distracting advertisements! And you can incorporate advanced features like a blog, paypal, and video for FREE. And did I forget to say that it's FREE!

So set up your author website today and start building your audience!

Self Publishing Expo

It's back again. The Self-Publishing Expo. I've never attended but have seen the line-up of presentations and such. Seems like it may be worthwhile to attend, even if for just the seminars. Not sure I would spend the money on exhibitor space. Here's more information from Publisher's Weekly:

The third annual Self-Publishing Book Expo will take place October 22 at the Sheraton New York Hotel. The show will feature a forum for aspiring authors to pitch their book ideas to agents, editors, and publishers, as well as one-on-one manuscrpit evaluations, in which professional editors will sit down with authors to assess their work.

SPBE will also feature 16 panels on topics ranging from e-books, social networking, pricing, distribution, website building, and legal aspects of self-publishing. The keynote will be given by slef-publishing veteran Dan Poynter.

Admission to the exhibit hall, which will house offerings from various companies in the self-publishing field, will be free. Last year, the show drew over 450 attendees. For more information, visit selfpubbookexpo.com.

Self Publishing...Again!

Hello Everybody,

So, I bet you thought since I got picked up by a publisher that I was through with indie publishing.

Not so much.

I've always said that if I have a book that I really believe in that doesn't sell, I'm gonna put it out myself and, once again, let my audience decide if it's something that they think is a worthy read. I've had this book on submission for several months now. For the most part, all the editors said they loved the story and concept but they didn't think there was a market for another Pride and Prejudice telling. I felt different...and so do many others as I found out by happenstance today!! A teen blogger who I just LOVE put the word out there on Twitter and she got quite a response...from readers...and a couple of agents and editors who requested my information. We'll see if anything comes of it.

As for me, I'm pressing ahead until a deal is in hand. So, I'll be back on the indie boards promoting the new book and hustling with everybody else. Initially, I'm only putting on Kindle, Nook, Kobo, and iPAD and we'll see what happens from there.

A few print copies will be printed for author review copies (ARCs) and maybe I'll sell a few at a festival or two.

With that said, here's my new baby.

Basketball phenom Liz Bennett just wants finish high school under the radar...and without constantly defending herself against false rumors about her sexuality. With two trouble magnet kid sisters and a mother obsessed with protecting her virginity, she’s already dealing with more drama than an Emmy-winning daytime soap opera. But when two popular new guys enter her life, she’s forced from the shadows and onto center stage.

Trent Whitman, Liz’s hot new admirer, pursues and woos her with his silver tongue and hazel eyes. When he turns on the charm, Liz turns off all common sense. Darcell Williams, on the other hand, is a star football player who sticks his cleats in his mouth every time they meet. As far as Liz is concerned, Trent is a dream and Darcell is a devil reincarnate.

During the Back-to-School dance, Darcell spews an oh-no-he-didn’t insult that cements Liz's contempt. Oh yes, their feud is on and poppin'!

Driven by spite and embarrassment, Liz instigates a series of misunderstandings that propel her into an inevitable confrontation with Darcell. But when a Bennett family crisis reveals Darcell’s and Trent’s true colors, will Liz’s pride prevent her from accepting each for who he really is?

WORST IMPRESSIONS is a humorous and uplifting coming-of-age tale about a girl who discovers that misjudgments are a two-way street best left untraveled. Loosely based on Jane Austen’s Pride and Prejudice, this novel brings a timeless story to contemporary multicultural teens.

With that said, I'll keep you posted on the happenings!

Until then...Keep it real...and keep it real cheap!

Pimp My Blog: Cheap Indie Author Spotlight

Hello All,

We're back.The next brave author to volunteer her book for the blog is Elizabeth Kolodziej. She's written a tempting vampire tale and would like to share it with you.She also offers some great. Please welcome Liz and feel free to ask questions or leave comments.

1. Tell us about your book(s).

Vampyre Kisses is an enthralling story about a young woman named Faith, who was content with her life, but deep down craved more excitement. Then a mysterious man named Trent enters her life and everything changes. Surprising to Faith, Trent is a green-eyed vampire from Ireland. She is even more surprised to find out that she is a witch, and the last of her kind.

Faith finds out that she is destined to restore her witch line and becomes more powerful as she gains confidence and knowledge, but danger lurks everywhere. Especially when unknown assailants steal the most important gems from the vampire master and werewolf royalty.

Now surrounded by a world full of mystifying vampires and werewolves, can Faith gain enough power to help her friends and rescue the stolen gems?

2. How did you go about getting your book published?

I self published my book through Eloquent Books for the paperback and published it myself through amazon, B&N, and smashwords.

3. Tell us about your marketing strategies.

Well there is actually a lot going on there. I have done blog tours, guest posts, I tweet, facebook, have my own website, advertise on sites like vampires.com and nocturnereads. I have sent book proposals to places like B&N and Costco (B&N agreeing to buy 100 copies to put in their stores around the Delaware/Philly area), I am in the middle of trying to get up to 100 reviews of my book on amazon, goodreads, and other numerous sites. I am also trying to promote my work by submitting my short stories for anthology books. One of which I can proudly say was accepted. I try to get involved with as many book/reader conventions I can afford and get to. I have so many more ideas but some are still in the making. I am always trying to take every opportunity to talk about my book and let people know about it in any way possible.

4. What's the best advice you could give to new writers who want to get published?

Learn the business. There are two parts to this whole thing, the writing and the marketing/promoting. All of it is important because you can't have one without the other. I see too many authors who write a book and try self publishing it but think they don't have to tell people there book is out there. Get books on the subjects of this business and talk to EVERYONE you can about it. The writing community is such a big family, the closest and most giving I have ever seen, you can't be afraid to ask questions or ask for help. You won't meet many people that didn't have to start from the bottom and work their way up. They understand your dilemma.

5. What are you reading? (I added this question to give every author the opportunity to lend to support to other authors coming up in the ranks like we are. :)

I actually read more than one book at a time. I get crazy like that. Currently, Marked by Elisabeth Naughton, Tempting Evil by Keri Arthur, and Bitten by Kelley Armstrong.

--

<3's>

Liz ^_^

www.vampyrekisses.com

www.twitter.com/ejkolodziej

www.facebook.com/kweenkitten

If you would like your book featured on Cheap Indie Author, please contact me at karla (at) klbradywrites (dot) com for details!

Marketing Minute- Activity #2

I'm back!

You knew I would be.

So, the last time I posted, I indicated that I was doing research on blogs who review novels in my genre so that I could set up reviews and possibly interviews and blog tour stops. Well, I sent out 10 e-mails yesterday. I got three responses and all were positive for reviewing and hosting interviews. Yep, I've got a long way to go, but it's a start. I'll send out five e-mails every day from this point forward until I've exhausted my list. Then I'll compile some more.

How many should you sign up for? As many as you can. Remember, how blogs work. For example, Becky sets up a blog and has 50 followers. Her information appears on their blogs. Among her 50 followers are ten people who have 1000 followers. So, your information not only appears on their blogs, but also their followers blogs. This is how your book goes viral and you start to build the ever important "buzz." You can never sign up with too many. So, find as many as you can and make it a constant process.

A few pointers for crafting your letters:

• First, make sure that you at least TRY to personalize each letter to the extent that you can. Take the time to find out the name of the person who runs the blog. This will go a long way toward building goodwill. On some blogs the information isn't always apparent or easy to find, but most blogs who regularly review books have a book review policy page and provide their contact information there.
  
• Include your book's information: Title, name of publisher (your imprint name or your name), ISBN number, format (tradepaper, hardcover), number of pages, back cover copy, and jpeg of your cover file.
• Be careful of what you post online--anywhere. This not only applies to reaching out to bloggers but your career as an author. Like it or not, people will do research on you as bloggers, potential publishers, readers, etc. are bound to do. Be careful of what you post and what you say. Avoid negative interaction because it may affect whether people want to work with you. I say this because one blogger agreed to host my book and host me on a blog tour partly because I had a positive interaction with a reviewer who gave me a negative review. You never know how that stuff will play into the future, so just avoid the negative stuff altogether if you can.
  

Activity #2

For today's activity, I'm going to try and compile a list of book festivals and fairs that I can or will try attend next year to begin setting up my schedule. Now, of course, festivals and fairs are tricky because you have to pay to participate. That means, you need to know if you're gonna have the budget. Even though I'm with a traditional publisher, I doubt very seriously they're gonna pay because I'm not a money-maker yet. But the point of this exercise is finding what you can and listing them on a schedule so that if your budget does allow you to attend in a particular timeframe, you will already have the information compiled if your schedule and budget should allow.

How am I going to go about compiling my list? By leaning on an author's best friend--Google. I will Google "book fair", "book festival", "author pavilion", "book fest" along with my geographic area and see what I come up with. I'll list out fees, application deadlines, and website addresses so I can go back and find the information later. Some time down the road, I'll list the ones I can potentially attend on my website schedule.

Be selective and don't try to book everything because you need to leave room for bookstore signings on your schedule too. This activity shouldn't take too long--maybe an hour or so. Best thing is, you only need to do it once a year if you do a thorough job the first time. And if you retain the information from year to year, then you only need to update it with new events as they are available. This is a good time of year to compile the list because the festival schedules usually start in February and run through November.

So, what are you waiting for? Let's get to it!

Implementing Your Marketing Plan!

Hey Peops! I've been out of pocket writing the sequel to my novel and a YA novel. Now that I'm wrapping up work on both I can get back to blogging more regularly.

Whether you're an indie author or affiliated with an indie or big six publisher, one thing all we authors will have to do is market our books in some way or another. Even though my book has been picked up by a big six publisher, I don't have intention of reducing the level of marketing I engage in with the re-release of my novel. As a matter of fact, I really need to do equal or better because now my sales really count. The sales figures can impact my ability to get my books sold to publishers in the future. So, it's time to get on the ball.

I haven't done much marketing up to this point because it's very difficult to really market without a book cover, and I didn't get my book cover until yesterday. With THE BUM MAGNET release scheduled for March 29, 2011, time's ticking away and I've got a lot to do--from scheduling book signings, to setting up blog tours, to finding reviewers among bloggers and book clubs.

So, every day starting tomorrow until the release of my book in March 2011, I'll be engaging in one or two marketing activities per day and I'll be sharing them with you to give you ideas about how to go about conducting your own marketing. Now, I'm not going to give you very specific details because the key is for you to take the general idea, conduct your own research, and then do the marketing activity yourself. But hopefully, I can give you some direction and help you get your plan rolling.

Activity #1.

My first goal for tomorrow is to do some research to identify blogs that read and review books like mine. I'll make a list of those blogs and email them to ask if they will review my book, and/or host me on a tour, and/or allow me to post an author interview. As long as they agree to post some information (any information) about me as an author or my book, it will go a long way to getting the viral marketing started.

So where am I going to look for blogs? One of my favorite sources is Technorati.com. You go there, put in some search terms, and then find blogs that deal with subject matter similar to your book. It also allows you to see the blog rankings to identify which ones are considered more of an authority than others.

So, hop to it people! Let's find some blogs. If you're successful, please leave a comment and tell us about it.

Guest Post: Debbi Mack's 20 Questions Blog Tour

Please welcome my very first guest author, Debbi Mack. Indie Publishing on the Cheap is today's stop on her blog tour. (If anyone else is interested, please email me. I'd be happy to host you as I finish up my works in progress.)

Debbi Mack's 20 Questions Blog Tour

Question 8: Where do you get your ideas?

Thank you, Karla, for hosting me on your blog, Cheap Indie Author. It's a pleasure to be hosted by someone who's made such a success by taking the indie route.

As to your question, it's a perennial favorite. It's that question that writers so often dread answering. It's one that authors tend to poke fun at. However, I will try to field it as best I can.

The simple answer is, ideas can come from just about anywhere. Ideas seem to crawl out of the woodwork like bugs.

Wow, that was quite the icky analogy. Let's try this instead. Ideas are caused when you see a situation and inspiration jolts your brain like electricity.

So often, an idea is based on a "what if" scenario. I'll be reading the paper (or a magazine or just about anything) and I'll think "what if this happened to someone and it led to murderous impulses?"

As a crime fiction writer, I seem capable of finding the potential for murder in almost any scenario.

If it sounds a bit scary, well, it's just my imagination. It's not real. (Is it? LOL)

Another aspect of getting ideas for stories is being able to spot the potential for conflict in a situation. Because conflict is the essence of good storytelling.

Who wants to read about a perfectly happy person going about an ordinary day in which nothing untoward happens? I'll tell you who. Nobody.

So, coming up with ideas means finding the conflict in situations. Along with being able to string out a plot that will support a whole novel.

This means that simply getting an idea isn't enough. What makes the idea work is not so much the idea as the execution. You see, they say that all the ideas have been "done" at this point. Perhaps it's true. But it's not just ideas that make a good story, it's also execution of the plot. And this is where all the hard work comes in.

Coming up with ideas is no great trick. Following through and creating a great story based upon them is the hard part.

At this point, I have SO many ideas for stories. They're all sitting patiently in my brain, like planes on a runway waiting for takeoff. I don't even know if I can possibly get to them all, given the time I put toward marketing and promoting, in addition to writing books (not to mention short stories, screenplays and whatever else I choose to work on).

So, when people ask me, "Where do you get your ideas?" my impulse is to say, "Where don't I get them?"

* * * * *

Thanks for reading, everyone! Don't forget to leave a comment with your email address if you'd like to enter the drawing for the 10 autographed copies of IDENTITY CRISIS I'm giving away. (One entry per person, but comment as often as you like.)

The drawing will be held on my blog My Life on the Mid-List after the tour is finished. Check my blog for the entire tour schedule.

And please join me at my next stop tomorrow: Weblog of Zoe Winters

* * * * *

Debbi Mack is the author of IDENTITY CRISIS, a hardboiled mystery and the first in a series featuring lawyer Stephanie Ann "Sam" McRae. She's also a short story writer whose ebook anthology, FIVE UNEASY PIECES, includes the Derringer-nominated "The Right to Remain Silent," originally published in The Back Alley Webzine. Debbi's work has also appeared in two of the CHESAPEAKE CRIMES anthologies.

Be on the lookout for her next Sam McRae novel, LEAST WANTED, which will be published soon (in print and ebook versions).

Debbi practiced law for nine years before becoming a freelance writer/researcher and fiction author. She's also worked as a news wire reporter covering the legal beat in Washington, D.C. and as a reference librarian at the Federal Trade Commission. She lives in Maryland with her husband and three cats.

You can find out more about Debbi on her Web site and her blog My Life on the Mid-List. Her books are available on Amazon, BN.com, Lulu.com, Smashwords and other sites around the Web, and by order at stores. You can also buy autographed copies of her novel from her Web site at http://www.debbimack.com/identitycrisis.

Self Publishing Expo

This is from the peops at mediabistro.com. I actually had planned to attend this last year but my schedule and budget didn't allow. They are featuring a manuscript critique which I think is great for self published authors. The cost is $125 to attend the seminars and panels, and $350 if you want go as an exhibitor and sell your books. It looks like they've got some great sponsors this year, and with shift in attitudes about self-publishing, I'd be surprised if there weren't an editor or agent or two attending to find some new talent. Might be worth a trip!


Self-Publishing Book Expo Will Feature On-Site Manuscript Critique
By Maryann Yin on Sep 16, 2010 08:23 AM

The Self-Publishing Expo will take place on October 2nd in New York City. The Expo will feature a random drawing, awarding one lucky reader a free self-publishing package from CreateSpace worth $1,798.

Scheduled panels include "Do I Need an Agent?", "Working with Your Local Bookstore", and "Design & Illustration, How Your Cover Can Sell Covers." Industry speakers who will participate include Andy Carpenter (Principle ACD & Co.), Jeff Reich (The Writer Magazine) and Liz Perl (Simon & Schuster).

Besides a packed schedule of panels and speakers, attendees can look forward to "a special one-on-one editorial manuscript evaluation. Participants are asked to submit a 1-2 page synopsis and a 5-page sample in advance of the show. Each submission will be evaluated by a member of the Consulting Editors Alliance and each participant will get a one-on-one feedback session at the Expo."

Self Publishing is...IN?

A lot has changed in the year since I self published my debut novel, The Bum Magnet in October 2009. And I do mean a lot. When I first considered putting my book out myself, just after the 2009 Amazon Breakthrough Novel Awards Contest had dashed my hopes for an “easy” road to a publishing contract, self published authors were still the scourge of the publishing world. You could hardly speak the word “self-publish” without watching someone’s face curl in disgust. Why in the world could you possibly want to put your book out there yourself when there’s all these publishing houses and big advances to be had in the traditional route? Or…if you can’t find a traditional house, then your work must really suck, so why would you want to embarrass yourself. Or…self published authors, on average, only sell 50-100 books (a few more if you have a larger social network), so why waste your time?

As a matter of fact, the only segments of the publishing industry who didn’t shun self published authors were the authors themselves or the range author support business who wanted to exploit them for the thousands of dollars many were willing to invest to get their masterpieces in book form.

My, my, my how times change. One year later and now even reputable major news papers like the New York Times are touting self publishing as a viable option. Don’t believe me? Check it out for yourself here, here, here, and here. It’s amazing to me how quickly perceptions about self publishing are shifting. Amazing. As more authors come into the fray and find success, industry perceptions shift. Self publishing isn’t a dirty word anymore. As a matter of fact, some authors like J.A. Konrath are making a good living from his titles listed on Amazon’s Kindle book store.

In a time not too long ago, literary agents and industry experts would tell authors that if they self-publish their book, they would NEVER be considered by traditional publishers. Such advice was prevalent…all the way up until traditional publishers started plucking authors from the ranks of the self published, like Lisa Genova, Boyd Morrison Zane, Mary B. Morrison, E. Lynn Harris, and the list goes on and on, giving them advances and turning some into instant best sellers. I know of several deals in the last year where self published authors with Kindle e-book best sellers were offered book deals by big six publishers. Now? Publishers, like Louise Burke at my own pocket books, say that they trawl the Internet looking for self published books that are generating great buzz and reviews so they can snap them up. It’s a win-win situation for them so why not? Self published authors are coming to houses big and small with market-tested material, minimizing the financial gamble that publishers have to take, particularly in today’s sluggish economic climate. As time goes on, I believe self publishing could become the new slush pile.

What’s more? Publishers Weekly, which used to fall in stark opposition to self published authors within industry debates, has recently changed its tune. Not only do they say self publishing is “getting respect,” they are launching a service geared toward self published authors, including a supplement to their magazine that features self published works and a slim chance at getting a their book reviewed…for a “small” fee of course. While many argue that their service should be free to authors, the point is that even PW had to face the hard truth—self publishing not only isn’t going away, it is growing and becoming more legitimate in the eyes of the general public everyday.

So, what’s my point you ask?

My point is simply this…if the so-called stigma of self publishing is one of the reasons (excuses) you’ve used not to put your book out there yourself, scratch that one off the list. If cost is an issue, you’re on the cheap indie author’s blog—use the vast information I’ve provided to help you publish on the cheap. Don’t let your work collect dust in a drawer. Dig it out, polish it up, and publish it.